SEO and GEO

Get found in Google and in AI answers

Customers no longer only search in Google. They ask ChatGPT, Gemini or Perplexity which company to call. SEO gets you high in Google, GEO gets AI assistants to mention you. We do both, with the same level-headed approach.

Technical and local SEO
GEO for AI search
Reporting in plain language

Book a no-obligation call See the approach

SEO and GEO

Two search worlds, one foundation

SEO (search engine optimisation) is the work that makes Google understand your website, trust it and show it high up. GEO (Generative Engine Optimization) is its newer branch: making sure AI assistants know your business and recommend it in their answers.

The good news: both rest on the same foundation. A technically sound website, copy that answers real questions, structured data that says who you are, and a consistent story about your business across the web.

We do this work because we find it genuinely interesting how search is changing, not because GEO happens to be the latest buzzword. You get no tricks, just craftsmanship that keeps working.

What we will not promise you

No guaranteed top spot: nobody can honestly promise that
No reports full of jargon nobody reads
No bought links or tricks Google will punish you for later
No long contract to hide a lack of results

What you do get: an honest picture of where you stand, a plan in plain language and results you can check for yourself.

What we do

Everything that decides how findable you are

From the engineering under your website to how your business appears in Google Maps and AI answers.

Technical SEO

Speed, Core Web Vitals, a logical structure, clean code and a site that search engines and AI can read in full.

Content and keywords

Copy that literally answers your customers' questions, using the words they really search for.

Local SEO

A strong Google Business Profile, visible in Google Maps and in searches like 'plumber near me'.

GEO for AI assistants

Structured data, clear business information and content that ChatGPT, Gemini and Perplexity can understand and cite.

Authority and mentions

Mentions in trustworthy places and a consistent story about your business, so search engines and AI trust you.

Measuring and reporting

Insight into rankings, visitors and enquiries, explained in plain language. So you know what it delivers.

The approach

From a baseline to lasting visibility

Clear steps, with results you can check for yourself.

Book a no-obligation SEO check

01
Baseline
Where do you stand in Google, in Maps and in AI answers? We map it out honestly, including your competitors.
02
A plan with priorities
What delivers most for the least effort? That is where we start. You get a clear plan in plain language.
03
Getting the technology right
The foundation first: speed, structure, structured data and everything search engines and AI need.
04
Content and mentions
Improving or writing copy, strengthening your business profile and making sure your story is consistent online.
05
Measuring and adjusting
Each month we look at what works. What works we build on, what does not we change.

Frequently asked questions

About SEO and GEO

What is the difference between SEO and GEO?

SEO is about being found in search engines like Google. GEO (Generative Engine Optimization) is about being mentioned in the answers of AI assistants such as ChatGPT, Gemini and Perplexity. They largely rest on the same foundation, which is why we tackle them together.

How quickly will I see results?

Technical improvements often show within a few weeks. Higher rankings on competitive keywords usually take a few months. We are honest about that and show you what changes along the way.

Can you guarantee the top spot in Google?

No, and anyone who does is not telling you the truth. Google and AI assistants decide for themselves what they show. What we can do is make sure your website gets everything right that is within your control.

Does this work for a small, local business too?

That is often where it works fastest. Local competition is smaller, and with a strong Google Business Profile and a good website you quickly rise to the top for searches in your area.

Curious how findable you are right now?

We take a no-obligation look at your website, your position in Google and how AI assistants talk about your business. After that you will hear honestly what we would do.

Ask for an SEO check Email us directly